Las Palmas de Gran Canaria promotes its “Surf City” strategy on the web recently opened by the World Surf Cities Network, with the aim on positioning the practice of this sport and the services offered by the city with this exclusive group of surfer-focused destinations which we are part of along with other 8 cities.
The web, www.worldsurfcitiesnetwork.com, is a complete promotion tool where surfers from the five continents can find any kind of information they may need about the cities that integrate the network, the projects taken and services offered, as well as the best surf spots. Besides the videos and pictures, the site also offers updating links on accommodation, transport, specialized surf shops, schools, competitions and latest news.
This new site will allow surf fans and enterprises to access directly and easily, without middle steps, to nine of the best urban surf destinations in the world, as well as to be permanently updated of the latest actions implemented in the worldwide powerful surf industry, from the technical and entrepreneurial POV.
Surfers travel to the furthest corner of the world in search of new waves and eager to share experiences with other surfers. As for this, Las Palmas de Gran Canaria has a wide map of surf spots (places to surf), a very dynamic offer, a network of surf schools and highly qualified trainers and a tradition linked to this sport from decades. The city Council is working with the different sectors involved and has implemented the Surf City strategy to integrate in one brand all the sports, tourist, and leisure offer related to this activity.
The site is one of the first initiatives run, as a whole, by all the partners of this World Network, integrated by the cities of Las Palmas de Gran Canaria and Donostia-San Sebastián in Spain; Santos, in Brazil; Arica, in Chile; Durban, in South Africa; Hossegor, in France; Ericeira, in Portugal; Gold Coast and Newcastle, in Australia. All of them have in common their tradition linked to the world of surfing, understood from a perspective that goes beyond the strictly sportive POV.
The City Council of Las Palmas de Gran Canaria has therefore assumed the objective of empowering this sport as an economic engine, a creator of enterprises, wealth and qualified employment, specially linked to the youth.
The network celebrates its annual meeting next 26th of February in the Australian city of Gold Coast to state the annual work strategy and to share knowledge and joined projects.